The Three P’s of Success in Business

According to Marcus Lemonis, the host of the TV series The Profit, there are three simple keys to success in business.

Lemonis was born in Beirut, Lebanon, during the chaos of civil war and foreign invasions, and was adopted during his infancy to Leo and Sophia Lemonis, a Greek couple living in Miami. Lemonis was exposed to the automotive industry throughout his upbringing, his grandfather owning two of the largest Chevrolet dealerships in the United States and Lee Iacocca serving as a family friend and later mentor to Marcus. Lemonis earned a bachelor’s degree in political science fron Marquette University in 1995 and unsuccessfully ran for a seat in the Florida House of Representatives shortly after graduation, whereupon he refocused his career on the automotive industry.

Starting in 1997, Lemonis held several sales and managerial roles for Autonation. From June 2001 to February 2003 he served as CEO of Holiday RV Superstores Inc. Following that, he co-founded a company called FreedomRoads and began acquiring RV dealerships. In 2006, the company merged with Camping World with Lemonis as CEO, then in 2011, merged with Good Sam Enterprises, Lemonis again at the helm. Lemonis attributes Camping World and Good Sam’s success to the three P’s: people, process and product.

In my humble opinion, people are the most critical component of any business, however, the triumvirate of the three p’s will guarantee success. Perhaps another P could be added to the formula. Passion. Unless you love what you do, you will never achieve great heights. Over the last three months, our sales operation has doubled, our passion and energy is infectious, and we spend the vast majority of our time on the road with our sales team. 

The passion is palpable and the results are tangible. 

For more information on how to increase your sales, motivate your team and get results, email me at 

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